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Five Ten Holdings is an F&B group based in Singapore that conjures up and realises food & beverage concepts that are known to be high in value, wholesome in quality, and hearty in flavour. Brands under Five Ten Holdings can be found in both the city center and heartlands so eaters and drinkers all over get to have a taste of comfort.


Beyond serving consumers, Five Ten Holdings, established by a group of value purveyors, bases our businesses on scalability.


Armed with an extensive understanding of the industry, we proactively seek opportunities for development and expansion both within and beyond the shores of Singapore.


  • A leading purveyor of international cuisines in the region.

  • A leader in innovation, F&B quality and service excellence.

  • To be among the most admired and respected companies in our industry. 


To be a leader in innovation, F&B quality and service excellence.


  • Honesty

  • Integrity

  • Reliability

  • Excellence - in our belief, conduct and behavior to our stakeholders.

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